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Adidas averts registration of two parallel stripes on shoes as a trademark

Adidas was able to suceed in front of the General Court of the European Union in averting the registration of two parallel stripes on shoes as a European Trademark for Shoe Branding Europe.The Court found that there is a likelihood that the marks applied for in the present case unfairly exploit the earlier Adidas mark consisting of the representation of three parallel stripes on a shoe (judgments of 01.03.2018, Case No: T-85/16 and T-629/16).(Read more…)